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News Since 05.10.2006
News Since 04.12.2006
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News
Cartoon Network - Fusion Fall
The open of Cartoon Network’s MMO game Fusion Fall: Cartoon Network Universe gave Freestyle Collective the chance to stretch their wings like never before.
Because the game open introduces players to the Cartoon Network universe and establishes the story, Freestyle Collective was called on to create an entire world from scratch. Concepting, storyboards, character design, matte painting, 3D animation, even character costume design was all done in-house by the Freestyle Collective creative staff.
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Dirt Devil
Kid Karim, one of AdWeek¹s Best Spots for the month of September 2006, fused
editorial, design and 3D animation with final compositing in Flame. Kenny
Morrison of Nola Pictures directed this tale, which lead to Rashid¹s
invention of the Cone for Dirt Devil.
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Hammered
Freestyle Collective teams with HGTV to create the branding for their new hard-core building show "Hammered with John & John DiResta". Brothers Jimmy and John share building trade secrets with fellow do-it-your-selfers on how to start and complete their home improvement projects.
To create a show open that complimented the hilarious antics of the hosts, live action footage of the DiResta brothers was shot and directed by Freestyle Collective. The footage was then composited into a 3D construction site that replicated their natural element.
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MTVK Launch
Freestyle Collective recently completed a network package for MTV K, the first premium channel under the MTV World family geared specifically toward young Korean-Americans. Like its intended audience, the MTV K network package is an eclectic one, sometimes presenting urban hipster scenes through still photographs, other times offering painterly, almost dream-like visions through brilliant colors and strikingly graphic animations. The provocative combinations of live action video, still photos and vibrant animations evoke the young, cool lifestyle that has become synonymous with MTV culture.
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Crest White Strips Renewal
Freestyle Collective designed and animated a full spot for Crest White Strips Renewal. Photography of real flowers, ornate vector graphics and photorealistic 3D elements were composited together to create intricate and delicate environments. These environments were ultimately combined with live action footage of Liz. As Liz tells her story and asks the viewer to guess her age, the camera pans from one scene to the next, creating a sense of space and depth. The overall look and feel of the piece is light, airy, and retro.
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Content Creation Demos
Apple gave Freestyle Collective carte blanche to create content that would showcase the power of both Apple Pro Applications and iLife software. Apple also wanted to demonstrate the value of Apple software in a professional workflow. Freestyle Collective designed and branded a fictional network for action animation called z:space. Combining illustrations, photographs, video footage, and animated elements, the resulting package is the core of software demonstrations at trade shows, retail locations, the Apple Pro website, and other channels.
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Alltel Wireless
This thirty second spot showcases the My Circle calling plan and the latest handset technology from Alltel, the country's largest wireless network. Freestyle Collective directed the live action on green screen and animated the graphic sequences. The design is a refinement of Alltel's established look.
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FSC Featured in Pictoplasma Book
Freestyle Collective was invited by Pictoplasma to submit character designs
for their latest book "Characters in Motion". We were also asked to submit
an animated experimental peice titled "Summer Drawing" for the bonus DVD
that was included with the book.
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Tribeca Night on I Channel
Freestlye Collective recently teamed with the Tribeca Film Festival and I Channel to create “Tribeca Night on I,” a three-hour cable special showcasing the creative importance of independent and short-form filmmaking and their impact on society. Freestyle Collective designed and animated the show open and graphics package, as well as edited the cable special footage.
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FSC Featured in On Air
Freestyle Collective was invited by Die Gestalten Verlag to submit animated design projects
completed in collaboration with MTV Network for their latest book "On Air_ The Visual Messages and Global Language of MTV". Chosen was a promo package we designed and animated titled "Inferno II_Good Guys vs The Bad Asses!!!".
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